The Entendedor Game: Gamified Interface for Cisco
This project was developed for Cisco with the goal of generating leads and promoting the new Cisco UCS server. The interface features an interactive quiz where users explore topics like Automation, Hyperconvergence, and Big Data. At the end, they receive a classification based on their knowledge level: "Entendedor," "Almost Entendedor," or "Guesser."
Design Challenges and Solutions
The main challenge was creating an engaging and intuitive experience that remained light and fun. The interface was built with usability and clarity in mind, allowing users to navigate seamlessly. We used vibrant visuals and instant feedback to guide participants through the quiz without overwhelming them.
The main challenge was creating an engaging and intuitive experience that remained light and fun. The interface was built with usability and clarity in mind, allowing users to navigate seamlessly. We used vibrant visuals and instant feedback to guide participants through the quiz without overwhelming them.
Creative Process
Wireframes and Prototyping: We began by sketching wireframes to ensure smooth navigation and the correct arrangement of elements.
Color Palette and Typography: Colors reflecting Cisco’s brand were selected, combined with modern typography to maintain a professional and accessible interface.
Responsive Design: The interface was adapted for mobile devices to ensure an optimized experience across platforms.
Expected Results
This project not only promoted Cisco’s product but also provided valuable insights into the audience's technical knowledge. The gamified interface encouraged active participation, increasing lead conversion rates.
Wireframes and Prototyping: We began by sketching wireframes to ensure smooth navigation and the correct arrangement of elements.
Color Palette and Typography: Colors reflecting Cisco’s brand were selected, combined with modern typography to maintain a professional and accessible interface.
Responsive Design: The interface was adapted for mobile devices to ensure an optimized experience across platforms.
Expected Results
This project not only promoted Cisco’s product but also provided valuable insights into the audience's technical knowledge. The gamified interface encouraged active participation, increasing lead conversion rates.
